Ovis Management is 100% owned by the Meat Industry Association of NZ and is funded by meat processors. We have four Directors comprised of two farmers and two industry representatives on the board. In addition, an Associate Director has also been appointed for a two-year term.


Roger Barton (Chairman)

Roger is a sheep and beef farmer out of Greytown in the Wairarapa. Roger has been a Director of Farmlands and on the boards of a number of entities, and has had involvement in Federated Farmers.

Andrew Morrison

Farms in the Waikaka Valley out of Gore. Andrew is the Chairman of Beef and Lamb and is on the board of a number of farming entities.

Sirma Karapeeva

Sirma is CEO of the Meat Industry Association and has significant experience working with Primary Industries.

Jim Goodall

Jim is the General Manager of Progressive Meats in Hastings. He is also on the board of Atkins Ranch.

Project Manager

Dan Lynch

Dan Lynch has had a long involvement in the New Zealand meat industry. Dan is responsible for the National Sheep Measles programme and is based in Palmerston North.

Associate Director

Alice Allsop

Alice is an Associate Director of Ovis Management and is a Farm Technologist and Business Manager for Rimanui Farms Ltd.